The Brand

The Brand

TER

Thorn of an English Rose.

  • Every piece hand made in New York City.
  • Designed and hand-curated by designer Jayne Moore.
  • The entire small batch production completed in New York City with a team of independent and incredibly skilled craftsmen.
  • Even the packaging, made from recycled materials, is produced locally in neighboring New Jersey.
  • TER upholds a ZERO EXPLOITATION policy. Animal or human.
  • NO SALES TAX - NYCNurture! When we realised that it was only those living in the very state where this company was created that were getting stung by taxes, it just didn't sit right with us. So, our New Yorkers - our inspiration, those that lead fashion, and our earliest supporters - we are paying the Sales tax for you, as you have supported and helped us grow, we are now paying it forward! With love, xx

“My team are craftsmen, and artists at their craft, with years of experience behind them. I expect excellence, and that excellence is what I pay them for. Society have become cheap and thoughtless consumers, but I couldn’t sell my product with pride if I thought people or animals were being exploited in any way as part of my process, and I am proud to say I believe my customers value the same.”

Made with integrity. Made here in the USA.

The concept of The Thorn

The concept of The Thorn

 

 

 

 

 

“But he who dares not grasp the thorn
Should never crave the rose.”
– Anne Brontë

TER is the product of a journey, in so many ways, and one that is very personal to the designer Jayne Moore. TER stands for ‘Thorn of an English Rose’, something that means a lot to her, and has done for nearly two decades.

“Roses and thorns are parts of the same plant. Somehow though, some people are concerned mainly about the roses. The rose is not on the plant for more than a week, but the thorns are there forever.
Roses are teaching that the beauty of life will bloom, once you have taught yourself the lessons given by living with the thorns.”
– Grigoris Deoudis

"I have always loved the rose, yes, what a cliché, but it’s not the silken waxy petals or their wide complex faces that I love, it’s that dangerous unannounced quality of the thorns that they bare. A little dark perhaps, but they are such a strong and independent, unruly and yet beautiful plant. I think that’s why they speak to women.

I have been pricked many a time on being so greedy as to want them in my house, and it humbles me every time. The beauty and severity of such a desirable flower. When I first came to New York with my modeling career I was referred to as the “quintessential English Rose”, a name that stuck, and I loved it because I saw with it the wild brambles and unpredictability of the roses edge...

It was very early on in my learning to work with wax and metals that an artist friend of mine and I were bantering back and forth, and he commented that I always had something to say back, and that he supposed "even an English Rose has it’s thorns”, and I just got goose bumps all over, and in that moment I knew “Thorn of an English Rose” would be something that would later mean something to me… I think it was the first time I didn’t have anything to sass back.”- JM

“For every thorn is just as essential to the longevity of the plant as the blossoms.”
– S.R. Ford, Mimgardr